18.06.2024, 11:22
Leroy Merlin in Russia decided to change its name to Leman Pro
Source: OREANDA-NEWS
OREANDA-NEWS The Leroy Merlin chain in Russia will change its name to Lemana Pro, TASS reports with reference to the retailer.
The first stores will be updated by the end of this year. The rebranding includes the replacement of store signage, transportation, employee uniforms and other elements of the new corporate identity and will be carried out in stages. The design of the website and application will change in the near future. The full rebranding will be completed in 2025.
Earlier it became known that the French DIY retailer Leroy Merlin ("Leroy Merlin") decided to sell all its warehouse space in Russia, concluding a lease agreement with the new owners. It was also reported that the legal name of the limited liability company "Leroy Merlin Vostok" was changed to LLC "Le Monlid". However, the company later denied the information about the rebranding.
The first stores will be updated by the end of this year. The rebranding includes the replacement of store signage, transportation, employee uniforms and other elements of the new corporate identity and will be carried out in stages. The design of the website and application will change in the near future. The full rebranding will be completed in 2025.
Earlier it became known that the French DIY retailer Leroy Merlin ("Leroy Merlin") decided to sell all its warehouse space in Russia, concluding a lease agreement with the new owners. It was also reported that the legal name of the limited liability company "Leroy Merlin Vostok" was changed to LLC "Le Monlid". However, the company later denied the information about the rebranding.
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