05.07.2023, 08:49
In Russia, the opening of an analogue of Zara Home and H&M Home was announced
Source: OREANDA-NEWS
OREANDA-NEWS The Russian equivalent of Zara Home and H&M Home — Redecoro — will enter the Russian market in the fall of 2023. The opening was announced by Anastasia Kondakova, Managing partner of Redecoro, in a conversation with TASS.
According to Kondakova, it is planned to open up to 50 stores in Russia and the CIS in the next two years. The first, with an area of 370 square meters, will appear in the fall in the shopping center "Metropolis". By the end of 2023, two offline and one online store will be opened in Moscow.
In the fall of 2023, the brand will present its first line of home decor, textiles, tableware, kitchen and bathroom products, the company said. The design of the collection will combine elements of Scandinavian and ethnic stylistics, minimalism and eco-style.
It is noted that the goods are ordered at factories in Russia, Turkey, China and India. Many of them produce the Zara Home and H&M Home line, Redecoro clarified.
The store of the Maag brand that replaced Zara opened on Kuznetsky Most in Moscow on April 26. The company did not advertise its opening.
According to Kondakova, it is planned to open up to 50 stores in Russia and the CIS in the next two years. The first, with an area of 370 square meters, will appear in the fall in the shopping center "Metropolis". By the end of 2023, two offline and one online store will be opened in Moscow.
In the fall of 2023, the brand will present its first line of home decor, textiles, tableware, kitchen and bathroom products, the company said. The design of the collection will combine elements of Scandinavian and ethnic stylistics, minimalism and eco-style.
It is noted that the goods are ordered at factories in Russia, Turkey, China and India. Many of them produce the Zara Home and H&M Home line, Redecoro clarified.
The store of the Maag brand that replaced Zara opened on Kuznetsky Most in Moscow on April 26. The company did not advertise its opening.
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