Tele2 ran the eighth all-Russia People Open Day
OREANDA-NEWS. Tele2, an alternative mobile operator, ran the eighth all-Russia People Open Day. Over 2 thou employees left their working places in order to explain Tele2 advantages to acting and potential clients.
On 14 October, employees of different subdivisions tried on new roles of consultants and promoters in the company’s stores. They connected new subscribers, explained advantages of the operator’s tariffs and services, answered visitors’ questions about quality of connections, products and services in all Tele2 penetrated regions.
The company’s top managers also took part in the People Open Day. Tele2 CEO Sergey Emdin, Andrey Patoka, his Deputy in charge of Product, Marketing and Cooperation with Federal Clients and Chief Operational Officer, and Dmitriy Lopatukhin were talking to Moscow residents. They explained advantaged of a new tariff plan “Moscow calling”, consulted subscribers and connected new clients to the Tele2 network.
Sales in 613 single-brand stores taking part the event all over Russia surged 180% compared to a regular business day. Over 2000 thou employees took part in the People Open Day – over five years the number of participants has increased three-fold.
Tele2 has traditionally offered its clients considerable discounts and arranged massive sales in its stores. Visitors of Moscow stores could purchase smartphones at a discount of up to 15%, whereas the price of mobile devices was cut by 20%.
Sergey Emdin, CEO at Tele2:
“We have held the People Open Day since 2011 in order to explain advantages of Tele2 services and answer their questions. It is especially important to get feedback in new regions where Tele2 has recently launched operations under its brand. In its turn, we witness an avid interest on the part of our current and prospect subscribers. Clients see that Tele2 employees are indeed not indifferent to their views and really appreciate this fact. We are taking into account feedback and recommendation of users when developing new products, rolling out our network and improving the quality of service.”
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