OREANDA-NEWS. L’Atelier BNP Paribas announces the appointment of Judy Wei as new Managing Director of its Asia subsidiary based in Shanghai, as successor to Renaud Edouard-Baraud. She will be reporting to Louis Treussard, CEO and Head of Prospective at L’Atelier BNP Paribas.

Judy Wei, 46, graduated in Computer Science from North China Industry University, Beijing and obtained an MBA from the University of Technology, Sydney, Australia. After working for 12 years at various major Australian banks, she returned to Beijing in 2009 to take up a post as Senior Core Banking Project Manager at China Minsheng Banking. Judy then joined Cap Gemini China as Business Development Manager for the Banking Sector, moving in 2014 to take up an appointment as Head of the Project Management Office (PMO) at the Commonwealth Bank of Australia in Shanghai. In 2015 she set up a consulting firm, Shanghai Syslec Technologies. On 1 March 2016, Judy Wei came on board L’Atelier BNP Paribas in Shanghai as Managing Director.

Judy will be supported in her new role by Jean de Chambure, Head of Consulting at the L’Atelier BNP Paribas Asia subsidiary, who has been in post since 1 September 2015.

Jean de Chambure, 42, a graduate in Political Science & Modern History, began his professional life as a journalist. He then joined L’Atelier BNP Paribas in 2000, working as a Net Economist and as Head of Media until 2007. During this time he was co-founder of the L’Atelier Digital podcast on the BFM Business channel and authored a number of well-received reports on the Agriculture, Automotive and Connected Health sectors. In 2007, he moved over to the BNP Paribas Group’s retail banking division in France (FRB), where he became Head of Digital Communication. In 2012, he joined the task force working on the launch of the Group’s European digital bank, Hello bank!

Commenting on these two appointments, L’Atelier BNP Paribas CEO Louis Treussard stated: “I’m delighted to welcome Judy Wei to L’Atelier BNP Paribas. She brings to us both her thorough knowledge of the Asian market and her proven analytical talents. Jean de Chambure’s previous experience at L’Atelier BNP Paribas and his keen nose for disruptive trends will enable him to spot new opportunities created by digital innovation on the Chinese and wider Asian market. This pairing of Judy and Jean opens a new chapter in the history of L’Atelier BNP Paribas in Asia.”

He added: “I have high hopes for the development of our subsidiary in Shanghai and the contribution it can make to L'Atelier’s international setup and overall dynamic, which is based on three main activities – prospecting, digital strategy consulting and open innovation – working with a variety of different players, including promising startups, with the ultimate aim of helping our clients grow their business.”

L’Atelier Chairman Olivier Dulac underlined: “These appointments will certainly boost the BNP Paribas Group’s local knowledge and ability to provide clients with first-class support on the spot in this region.”  

About L’Atelier BNP Paribas

With offices in Paris, San Francisco & Shanghai, its prospective vision and extensive experience in understanding the digital economy, L'Atelier BNP Paribas is strategically placed to help the BNP Paribas Group and its clients enable their digital transformation. Part of the BNP Paribas Group for more than 35 years, L’Atelier
BNP Paribas is unique by its open architecture approach that extends beyond the banking sector, and its presence in three major geographical areas that are key beds for innovation : Europe, North America and Asia. Drawing on its prospective vision and experience, L'Atelier BNP Paribas actively promotes public debate (website, newsletter, radio, TV) and help the BNP Paribas Group and its clients navigate through their digital transformation. As part of its open innovation approach, L'Atelier BNP Paribas recently created the Lab which brings together disruptive innovators, corporates, resources and support networks to accelerate the speed of innovation.