Holland America Line Marks $4.7 Million Donated for Cancer Support
On
Deck invites guests to participate in a noncompetitive 5k fundraising walk
during every sailing on each of the line’s 13 ships, with hundreds of thousands
of cruisers having walked in support of the program since its inception in
2006. Proceeds are distributed among the American Cancer Society, Canadian
Cancer Society, Cancer Council Australia, Cancer Research UK, Deutsche
Krebshilfe (German Cancer Aid) and KWF Kankerbestrijding (Dutch Cancer
Society). Previously the program benefitted Susan G. Komen for the Cure.
“We
sincerely thank all Holland America Line guests and employees who have
generously donated to On Deck for a Cause and helped us reach \\$4.7 million to
help fight cancer,” said Orlando Ashford, president of Holland America Line.
“Cancer is a disease that touches too many lives around the world. Through On
Deck we will continue to help find a cure.”
Guests
of all ages are invited to donate \\$20 to the Holland America Line Foundation,
with a minimum of 75 percent (\\$15) distributed to the organizations. The
remaining 25 percent covers program and administrative expenses. On a day at
sea, participants join in a 5k walk around the ship’s decks. Guests may walk
less or not at all, as they prefer. Participants also receive an On Deck for a
Cause T-shirt and wristband and attend a post-walk reception. Depending on the
ship, the distance to reach 5k ranges from nine to 12 laps.
Holland America Line Committed to Giving Back
Holland America Line and its corporate foundation’s charitable-giving programs include cash sponsorships, in-kind donations, free- and reduced-fare cruise donations for nonprofit fundraising events, donations of usable shipboard items around the world, employee volunteerism and other philanthropic activities.
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