OREANDA-NEWS. AvtoVAZ continues to work with the transformation of the look of their dealerships. Pilot object within the new concept of style became LADA auto show room "Izh-Lada" in Izhevsk. Recall the official opening after its reconstruction was on November 24th, during the presentation of Vesta Night.

The centers "Zhiguli" (Togliatti) and "Piter-Lada" (St. Petersburg) are the next. According to the concept, developed by the St. Petersburg studio BRIZ, the updated aesthetics of show rooms of LADA was formed by three key principles: minimalist clean lines and shapes, modern lighting and attention to detail. Dealer center LADA will have a fundamentally new plan: a holistic space without solid walls, zoning - through the use of different materials gender, accent lighting and speaker volume on the ceiling. In the planning solutions of managerial areas it was applied "island" principle.

The changes affected not only the internal decisions of dealerships, the first knowledge of the brand begins with the entrance to the dealer center – it was redesigned corporate style of pylon (photos were provided by the studio BRIZ).

According to the report "Dealer network of automakers in the Russian Federation", prepared by the analytic agency "AUTOSTAT", in Russia there are about 350 authorized dealers LADA. It is planned that the new style for dealerships LADA will be implemented during three years, and in 2016 50% of them will have to be "changed".