OREANDA-NEWS. January 12, 2016. Ford South America started the preview disclosure of the New Ranger to be launched in the first quarter of 2016 in the region. In this phase, Ford has revealed the first high quality photos of exterior and interior of the brand’s global pick-up truck. Also the New Ranger was showed in summer festival in Pinamar and Carilo beaches, cities close to Buenos Aires.

The vehicle was presented now in its high series Limited version.  The new external design, including a beefy hood and trapezoidal grille, and the high level of embedded technology will be the key points of the new pickup truck. The interior part gets noticed due to the quality and tough perception in a comfortable and functional environment for the driver and passengers, suitable both for work and family/leisure use. 

The media drive will occur in the beginning of April in Puerto Iguazu, a touristic area in the frontier between Brazil and Argentina.  The launch of the New Ranger is part of an investment cycle of US\\$ 220 million at Ford’s Pacheco industrial unit, located next to Buenos Aires, which received several enhancements for the production of the new pickup truck.