Bank of America Survey Finds Optimism Among Miami Small Business Owners Is on the Rise
Sixty-three percent of Miami-area small business owners plan to hire in the coming year. This number is nearly double what it was two years ago and is the highest since the inception of the report in 2012. Further illustrating this trend, more than three-quarters (76 percent) are confident their revenue will increase in the coming year, the highest of the nine markets surveyed. In addition, 80 percent of Miami entrepreneurs plan to grow their business over the next five years.
Not surprisingly, this expected growth demands additional capital. One-third (33 percent) of Miami small business owners will apply for a loan in 2016, a 10 percentage point increase from one year ago. Area entrepreneurs plan to use that funding to invest in new equipment (38 percent), expand operations (37 percent) and hire more employees (36 percent).
“The entire community benefits from the optimism of Miami small business owners as they continue to hire and grow their businesses” said Odalis Martinez, Miami small business banker manager at Bank of America. “It is exciting to see their plans and aspirations for the coming year, and their commitment to reach those goals is further illustrated by seeking additional capital.”
Economic confidence is on the rise, despite lingering concerns
In addition to the optimism surrounding their businesses, Miami small business owners have increased confidence in their local economy: 62 percent of Miami entrepreneurs believe it will improve in the next year, an increase of nearly 30 percentage points from two years ago. Nearly three in five (58 percent) believe the national economy will improve, the highest of any market surveyed. Miami small business owners are less optimistic about the performance of the global economy, with 42 percent saying it will improve.
When asked about their top concerns, Miami-area small business owners believe the following factors could potentially impact their business over the next 12 months:
- The upcoming U.S. presidential election (39 percent).
- The possibility of future interest rate hikes (33 percent).
- Financial crises in countries abroad [i.e., China and Greece] (29 percent).
- The possibility of a rising minimum wage (28 percent).
Miami small business owners embrace workplace 2.0
Small business workplace culture in the Miami-area has shifted in recent years, resulting in environments that are more tech-friendly, collaborative and flexible. Eighty-three percent of Miami small business owners are willing to adopt new technologies into their business, and 91 percent say that changing technology has helped their business. Technology is also assisting with the hiring process: one-third (33 percent) now use social media platforms to find potential candidates.
Miami small business owners are embracing a different work environment with increased flexibility, as nearly half (49 percent) give their employees the option to telecommute, compared to just 35 percent five years ago. Despite these increases in flexible options, nearly two in five (37 percent) believe their workplace has become more collaborative and focused on teamwork in the past five years.
Small business owners are beginning to offer nontraditional perks as well, including areas to relax and unwind, such as nap pods or game rooms (21 percent), office happy hours (21 percent) or the ability to bring your pets to work (14 percent).
Technological advancements require additional precautions
In Miami, 13 percent of small business owners have already fallen victim to a cybersecurity breach. In order to better protect themselves and their customers from the threat of a cyber-attack, nearly three-fourths (74 percent) are upgrading their technology at least once a year. As a result, nearly three in five (58 percent) feel prepared for a cybersecurity breach.
Miami small business owners looking forward to a successful year-end
More than four in five (84 percent) Miami small business owners expect to hit their year-end revenue goal. Many intend to offer year-end perks to their employees, including salary bonuses (52 percent), gifts (46 percent) or closing the office during the holidays (44 percent).
When it comes to holiday milestones, Black Friday and Cyber Monday are not top concerns for the majority of Miami entrepreneurs when considering year-end revenues, but this appears to be shifting slightly. Fifty percent say Black Friday has no impact on their business’ bottom line, compared to 55 percent a year ago. Fifty-three percent think the same of Cyber Monday, but this is significantly lower than last year (65 percent).
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