OREANDA-NEWS. November 10, 2015. For the first time, Estonian design is to be introduced in Austria, with an exhibition at the Designforum Wien gallery.

The concept of the exhibition, titled “Size Doesn’t Matter”, was developed by the Estonian Association of Designers (EDL). According to the association, the concept takes into account the smallness of Estonia, the density of designers and the abundance of the achievements in order to introduce Estonian design in foreign countries.

The exhibition is to consist of high-quality small print run products, the best pieces of the authors’ design and new innovative industrial products. The exhibition includes products related to home furnish: textiles, furniture, lighting, ceramics, glass, wheels; and fashion accessories including bags, shoes, jewellery and a selection of packaging and book designs.

The Estonian Association of Designers hopes to use such exhibitions to boost cultural exchanges showcasing the achievements of Estonia as a rapidly developing design country and create opportunities for networking for Estonian product designers reaching the international arena.