Chief Designer of "Niva" is concerned about the updating of Lada 4x4
OREANDA-NEWS. On Friday, by speaking at the TOP-500, a leading designer of "Niva", Peter Prusov, praised the new product of AvtoVAZ which is entering the market - about LADA Vesta.
"In my opinion, we have never had this level of quality of the car when we launch the car, and it is very happy”, - said Mr. Prusov. – “I like that there is a development of model series of Vesta (Vesta Cross). I also like how the team of XRay works. But I am concerned about the situation of the market and the market position of LADA. And I think we need to put more effort than we apply. Also, I am concerned about how we are working on a new "Niva". I think that is an imitation of this work ... ".
Recall that today the management of the company even announced the date of the start of production of LADA Vesta Cross and all-wheel drive LADA XRAY Cross (26 September and 15 December 2016 respectively). But as for the renovation of LADA 4x4 and development of product, I don’t see cardinal improvements at AvtoVAZ.
According to the agency "AUTOSTAT", in Russia there are over 1,146,000 SUVs LADA 4x4 (earlier Niva).
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