OREANDA-NEWS. October 15, 2015. Exhibition “Expopharm” is the largest pharmaceutical fair in Europe and has a long tradition for over 50 years. With around 28,000 visitors and 500 exhibitors - of which about 20% come from abroad - some of the biggest European pharmaceutical manufacturers and suppliers were encountered.

The fair took place in Dusseldorf from 30.09-03.10.2015 in 3 halls with over 40,000 square meters of exhibition space. Around 28,000 trade visitors attended four days to discover the latest developments for pharmacies - a new record number of visitors and a resounding success for exhibitors, organizers and visitors.

Exhibitors such as producers for logistical and technical solutions, OTC products, services, equipment and facilities for pharmacies bestowed all visitors some varied exhibition days. Among them was the “Modern-Expo” Group. The company is regarded as a specialist in brand implementation at the POS and is dedicated to this topic for a holistic approach: from the conceptual stage – starting with the design and the choice of material, to the draft, construction, production, consignment, delivery and rollout management - they offer the complete product- and service package: freestanding CI-presenter, branded rack or table-stand - whether metal, wood or acrylic - the diversity is almost limitless.

The “Modern-Expo” Group showed specifically tailored displays for the needs of pharmacy presentations and thereby received a lot of attention from various areas on their stand in hall 4. Not only visitors, but also exhibitors were to be found at the stand of the Ukrainian company. They talked about possibilities, concepts and trends. The visitors took the opportunity to have a closer look at the presenters and their quality - which is not always possible during daily business. Especially the Glas- and the Multimedia-display convinced the visitors.

Overall, a positive feedback has been gathered. Now it is up to the employees in Berlin to convert potential buyers into future customers.