OREANDA-NEWS. Salesforce named Cognizant the recipient of the 2015 Salesforce Partner Innovation Award for Healthcare and Life Sciences. Cognizant was recognized for its work with J&J Medical in EMEA. The award was presented at Dreamforce 2015, one of the world’s largest software events, held in San Francisco.

As part of the TotalView EMEA (TVE) initiative, Cognizant delivered a world-class sales CRM solution to J&J Medical, enabling their sales teams to collaborate and coordinate better to deliver real customer value.

Working with Cognizant, J&J Medical has transformed the way they sell, service, market, engage and build apps that drive customer focus and world-class sales execution. J&J Medical’s sales teams are now empowered with all the information they need to better understand their customers’ and patients’ needs, and through the mobility and collaboration features of Salesforce.com, drive sales growth and provide their customers with even greater value.

Rocco De Bernardis, Director, Commercial Excellence, Global Surgery (EMEA), J&J Medical, said, “TVE not only allows us to have better understanding of our customers and all activities happening through different teams within the same account, it is also starting to give us more robust data and insights to be more focused and drive more effective allocation of resources.”