OREANDA-NEWS. According to industry experts, heavy oil production in Colombia, Equador, Peru and Venezuela will generate over than 900K – BPD (barrels per day) by 2020. In this sense, GE – a well-known company within the oil and gas sector – will be present at the 4th edition of the Heavy Oil Latin America Conference & Exhibition – HOLA, to be held in Bogot? from 23th to 25th September.

GE will be represented by two high level executives from the oil & gas product lines in the panel “Strategies to leverage heavy oil projects economically viable in Colombia”. Enrique Sira, Marketing Director for GE Oil & Gas Latin America, carries a 20-year-experience background in the oil, gas and petrochemical industry and will serve as a moderator responsible for providing an overview about the economic development of industry.

There is a continuosly growing demand for energy in Latin America, and each country requires infrasctructural projects to enable a sustainable approach towards this ever increasing need, in the right time and the right place. In this context, James Cleland, Global General Manager for Heavy Oil in GE was invited to present the theme “Use of Technologic Colaboration to propel heavy oil extraction in Latin America”. Under this subject, he will showcase GE’s experience on how to optimize operations, drive flexibility and avaiability, by understanding each kind of application and process in order to provide customers with value when generating trustful energy that directly impact on business and community developments.

One of GE’s most important and innovative solutions to support the industry is the Industrial Internet, a source of operational efficiency that benefit from machines connectivity to establish optmized processes that generate profits by using less resources. Today, one of the biggest challenges faced by major companies is the struggle to find solutions that can reduce outages in production through anticipated detection and also to identify potencial issues, leverage production and reduce the high operational costs whitin a dynamic environment.

Patricia Vega, President & CEO for GE Oil & Gas Latin America, said: “we are leading the way on providing solutions to the oil & gas industry, and our main goal is to strengthen our solid partnership with customers, also developing technologies that can add to our wide portfolio of products and services to meet the industry needs with more efficiency and responsive solutions. Colombia represents a really important market to the company and this Exhibition is a great opportunity to get closer to the latest tech-innovations in the industry, get together with the main players and promote our commitment to provide technology applications with more efficiency and less impact.

It is expected that the Artificial Lift market will soon report a two digit growth in the upcoming years, achieving around $16 billions until 2018. To reach these numbers, GE developed the Well Performance Services (WPS) unit, dedicated to provide not only different Artificial Lift technologies (EletroSubmersible Pump, Mechanical Pump Systems, Artificial Lift, etc) but also solutions tailored technologies to field production improvement. The Heavy Oil Latin Ametrica Conference & Exhibition will bring together experts, leaders and the most important global companies who are focused on creating innovative technologies to the energetic industry across the region by addressing solutions, products and services to heavy oil extraction, production and transportation specific needs.