AvtoVAZ in July continued to increase market share
OREANDA-NEWS. August 10, 2015. AvtoVAZ sold in July in the Russian market 20944 cars – it is less by 25.2% than a year earlier. Last month, car sales in the framework of support state programs (parc renewal, trade-in) were about 38% share of the sales of Lada with its stimulate instruments measures (LADA Finance, special promotions) exceeded the one-third, wrote the press service of AvtoVAZ.
In the first seven months of 2015 Russian dealers of Lada sold 161,630 vehicles, which is less by 26.8% than the same period of the last year. The market share of AvtoVAZ in January-July grew more than by 2% compared to the last year and it reached 19%. The increase of market share of Lada in July was about 1%. Thus, AVTOVAZ shows positive growth in market share the sixth consecutive month in compare with the same months in 2014.
In January-July of 2015 Lada saves the unconditional leadership among the available cars worth up to 600 thousand rubles, by occupying more than 50% of the segment. In addition, during the reporting period Lada Granta holds confidently the first place in this segment.
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