Puerto Rico YouTube Sensation Promoting Ford Focus
OREANDA-NEWS. July 17, 2015. The new 2015 Ford Focus is getting a boost from a local YouTube personality, Alex Diaz.
Ford of Puerto Rico teamed with Diaz for the local launch of the new Focus. Diaz developed and stars in a series of 14 Focus videos that are running on multiple social media channels, including Facebook and Instagram. The first video posted May 11 and quickly exceeded 621,000 views. The high-energy videos praise the Focus’ dynamic design and draw attention to its advanced technologies. Diaz also created a series of 15-second introductory videos that he shared with his 453,000+ Facebook followers.
The newest video, in which Diaz teams with race-car driver and TV personality Glory Fern?ndez, posted June 24 and has been viewed nearly 646,000 times. It shows the Puerto Rico natives driving a Focus ST on a racetrack, with Fernandez trying to scare Diaz at the urging of his wife – part of a series of ongoing pranks the three indulge in and share online. In this latest video, Diaz and Fern?ndez share their thoughts about the vehicle’s engine power and sporty handling and the fun they experience behind the wheel.
The new Focus went on sale in Puerto Rico in March.
Комментарии