OREANDA-NEWS. Hitachi Industrial Equipment Systems Co., Ltd. ("HIES") and Soe Electric & Machinery Co., Ltd. ("SEM") announced that they have completed a formal contract for the establishment of a joint venture company handling power and distribution transformers in the Republic of the Union of Myanmar("Myanmar"). HIES and SEM have been involved in technical collaborations related to amorphous transformers since 2012 and have formed a cooperative relationship in the field of engineering. They agreed to establish the joint venture company in order to further strengthen this collaborative relationship.

The name of the new company will be Hitachi Soe Electric & Machinery Co., Ltd. ("Hitachi SEM"). Hitachi SEM will take over SEM's transformer business, and will undertake the design, manufacture, sales, installation, and maintenance of power transmission and distribution equipment in Myanmar, with a particular focus on transformers. HIES and SEM will apply to the Myanmar Investment Commission for investment authorization, and will aim for the startup of business operations by March 31, 2016.

The electric power demand in Myanmar has been increasing rapidly in the backdrop of economic development in recent years, and it is considered a major issue to establish power infrastructures to support this demand. Because power shortages are a serious hindrance to industrial development, Myanmar is currently focusing efforts on putting in place power generation facilities as well as power transmission and distribution networks. This has led to an increased demand for power transformation and distribution facilities, including high-quality transformers that support the stable supply of electric power.

Through establishing Hitachi SEM, HIES and SEM will combine SEM's strong business base in Myanmar with HIES's transformer design and manufacturing technologies to enhance the product lineup and expand market share by further strengthening the business, while at the same time promoting the rollout of export business targeting ASEAN countries close to Myanmar. In addition, by enhancing design and manufacturing capabilities for power transformers, they will strive to increase the ratio of local production in Myanmar for these transformer products, many of which are currently being imported from overseas.

HIES and SEM will contribute to putting in place reliable electric power infrastructures in Myanmar.