OREANDA-NEWS. Shvabe Holding has registered a trademark in Turkey in Cyrillic and Latin for 16 categories of the International Classification of Goods and Services.

From now on Shvabe has unique rights to use its trademark for manufacturing medical products, light equipment, geodesic equipment, and optical devices in Turkey. In addition, the Holding can provide a complex of miscellaneous services in this country: industry analysis, materials handling, maintenance of the educational process.

"Due to our participation in the international exhibitions Medica, Light&Building, and Intergeo we have made contracts with new partners, which are successfully introducing Shvabe medical, geodesic, and lighting products to the Turkish market. I am sure that the completion of the trademark registration procedure in Turkey will become a good impetus for the development of cooperation in new directions", reported Shvabe Deputy CEO on Sales, Foreign Trade, and Marketing Anatoly Sludnykh.

International trademark registration is a reliable protection of our brand in foreign countries, where the Holding has commercial interests. Unique rights to use the trademark for marketing products and delivering miscellaneous services provide Shvabe with an opportunity to protect its partners and consumers from unconscientious competitors and various fakes.