OREANDA-NEWS. Virool, the world's leading video distribution platform for marketers, today announces overseas expansion into the European market with the hire of Andy Chandler who will head up commercial operations in the UK. Chandler will drive forward the company's advancement into the European market, where programmatic video advertising is being widely adopted by media planners and content creators.

Chandler brings more than 13 years of industry experience in digital advertising, working for key industry players that have redefined the way people in the UK consume media. He will be joining Virool as the UK Managing Director to spearhead the company's global presence and expand operations within the European market.

"In the past two years the European Union has seen a tremendous shift in media consumption and the UK has been leading the charge," said Alex Debelov, CEO of Virool. "Andy's experience, credibility and relationships make him an invaluable asset to our team as we scale our company into the European market. Having worked in digital media at companies like the Telegraph, Yahoo! UK and Amazon, Andy will be key to moving programmatic digital video forward in the UK media market."

Before joining Virool, Chandler spent three years as Director of Sales, UK at Tapjoy where he grew sales by seven-fold to a multi-million dollar business across Europe. Prior to his work at Tapjoy, Chandler held several key traditional and digital media sales roles across his career at Amazon, Sky Digital Media, Yahoo! and the Telegraph.

"I'm incredibly excited to be joining Virool and help bring their video distribution platform into the United Kingdom," said Andy Chandler, Virool Managing Director in the UK. "The UK is leading both video and programmatic advertising worldwide, and I know that Virool's advanced platform will prove to be incredibly powerful for the growing market. Virool already serves 30,000 video advertisers worldwide and I look forward to helping content creators in the UK reach their audience and inspire people with an amazing advertising experience."

Virool is a programmatic video marketing platform for individuals, small businesses and global brands and their agencies. More than 30,000 global advertisers are using the Virool platform to promote their video messages, engage their audience and elevate their brand. Leveraging precise audience targeting and a fully transparent and insightful analytics suite, Virool offers custom creative solutions that enable one-click social sharing. More than 100,000 online and mobile publisher properties have run video content from Virool via programmatic partnerships, native placements and direct integrations. Founded in 2012, Virool has raised \$6.62M in seed funding from a collection of top VC firms and angel investors. It is the biggest seed investment that any Y-Combinator graduate has ever received.