OREANDA-NEWS. January 21, 2015. The new policy of the Ukrainian Government envisages strengthening the leadership on the world food market, export promotion, the opening of European markets for Ukrainian producers. This will be facilitated by the creation and promotion of a brand "the Product of Ukraine".

This was stated by Minister of Agrarian Policy and Food Oleksii Pavlenko within the panel discussion of the Eastern Committee of German economy in Berlin.

“Deregulation is a very important task for us. A framework draft low on deregulation of business activities was approved at the meeting of the Government. It simplifies procedures in the field of land relations, state veterinary and phytosanitary control, plant quarantine, in the field of processing agricultural raw materials, markets regulation the production of baby food, maintenance of organic production," Oleksii Pavlenko said.

According to him, European integration package provides a significant acceleration of the implementation of the European safety standards, requirements on the production and circulation of products and organizational frameworks for the functioning of the market.

"There are two main tasks - system changes in the principles of state support of agricultural production and sustainable development", the Minister said.