OREANDA-NEWS. Belarusbank has won the title of Bank No.1 in Belarus within the framework of the international “Choice of the Year” contest.

The winners of the contest are chosen on the basis of market research, customer preferences, expert council opinion, as well as the advice of the advertising committee, the jury and the organization committee. It is the 7th time that Belarusbank won the contest in the banking nomination.

The awards ceremony took place on December 3, 2014 at Prime Hall concert hall in Zamok shopping mall (Minsk).

Belarusbank Executive Director Natalia Sokolova, who received the “Choice of the Year 2014” medal and diploma on behalf of the bank, assured the audience that Belarusbank will further maintain its customer-oriented policy. “We have vast professional resources to satisfy the needs of our most demanding customers”, she said.

For reference: “Choice of the Year” contest came to Belarus in 2002. It is an annual nationwide project aimed at the selection and promotion of the top quality goods and services on the Belarusian market. The project provides a comprehensive evaluation of the quality and popularity of goods and services among ordinary customers and professional experts. The final stage of assessment is naming leaders in each nomination.

The project was initiated by Fеstivals International (the USA) and the European Marketing Foundation. Today “Choice of the Year” project is present in Ukraine, Kazakhstan, Belarus, Kyrgyzstan, Uzbekistan and Moldova.