OREANDA-NEWS. Toyota dealers work the most effective in Russia. This is the conclusion of analysts of the agency "AUTOSTAT", who evaluated the effectiveness of each brand auto sales in 2014. So, every dealer Toyota, according to the agency "AUTOSTAT", for the first nine months of this year sold about 1,100 cars. For comparison, every motor show in average in Russia sold over 450 cars for the same period.

As the Senior Public Relations of "Toyota Motor", Eugene Teterina, informed the agency "AUTOSTAT", the company is working with dealers on the basis of a productive dialogue. "We aim our joint efforts to ensure that we are offering quality products and services, to ensure the efficiency and profitability of the business and to train staff. We also strive to get to know the preferences and needs of our customers in each region through cooperation with dealers”, - says Eugene Teterina. – “Dealer council works to develop and implement common standards activities, sales and service of cars, spare parts and accessories. It provides effective communication and cooperation of Toyota dealers in Russia and the company "Toyota Motor", and it maintains high ethical standards that are inherent quality dealer network”.

Today in Russia there are working 104 Toyota dealerships, and until the end of 2015 they will be 105. According to Eugene Teterina, Toyota dealerships are opened in different regions of Russia in cities with populations of at least 200,000 people. The company "Toyota Motor" plans to develop both quantitative and qualitative indicators of the dealer network (to introduce new standards for design, upgrade existing showrooms, launch new loyalty program for customers).

As Eugene Teterina noted, "Toyota Motor" imposes on companies that plan to become authorized dealers or authorized partners of Toyota, high requirements for compliance standards of the brand. "Our company is interested in strong, reliable partners who know the market and its presence in the region and they have a customer-oriented approach to business”, - she says. – By considering the possibility of cooperation with potential dealers, we take into account both as the material factors, so intangible. The material factors include the presence of a land plot of the corresponding location and convenient facilities, the investment for the project for the construction and operation of the Toyota Center in accordance with the standards adopted by the company. Intangible factors include experience in the automotive market, the knowledge of all the features work in a particular region, a strong position in the local market, experienced team in sales, after-sales service, marketing, and customer service skills in the field of training”.