OREANDA-NEWS. July 03, 2014. As Internet users increasingly demand high-quality content at lightning-fast speeds, Verizon Digital Media Services is responding by adding direct local connectivity from its network to many of the world’s largest broadband providers.

This expansion streamlines delivery and distribution to ensure high-quality user experiences and seamlessly handle traffic spikes as connected devices, user bases and file sizes continue to grow.
Since its acquisition of EdgeCast Networks, a top content delivery network, Verizon Digital Media Services has rapidly expanded the capacity of the Verizon EdgeCast CDN, adding more than 20 new points of presence, or POPs, in major cities around the world since January. These cities include Warsaw, Stockholm, Milan, Vienna, Melbourne, Helsinki, Kaohsiung, Batam, Jakarta and Sao Paulo. The company also expanded its presence with additional POPs in many cities already served, including London, Madrid, Paris and Amsterdam. These additions offer customers even greater connectivity and performance within these markets.

“The majority of our customers offer their services to a global audience. Our continued worldwide expansion means content is as close as possible to the end-user’s digital doorstep,” said James Segil, chief marketing officer, Verizon Digital Media Services. “Continuing to add points of presence to our network helps our customers deliver even their largest files quickly and efficiently no matter whether the viewer is watching video, shopping, gaming or sharing content.”

Each new POP is built securely on Verizon Digital Media Services’ latest generation of delivery servers, with pre-built dedicated space for rapid expansion. The POPs have multiple diverse connections into last-mile networks and are provisioned to support the full suite of Verizon EdgeCast services.

Located in one of the world’s busiest business gateways, Verizon Digital Media Services now is part of a massive and diverse carrier-neutral Brazil colocation site in Sao Paulo. Serving as one of the most important Internet exchanges in the region, this Verizon-owned data center is in Sao Paulo’s high-tech corridor and has redundancy links across both the Pacific and Atlantic Oceans.
“Brazil is one of the biggest markets in the world and our customers have let us know how important that market is to them,” said Segil. “This new, full-scale POP in Sao Paulo is already outperforming the demand for lightning-fast response times.”

As demand grows from content providers and online consumers, Verizon Digital Media Services plans to add additional global POPs to meet that need, while the company continues to deliver Internet global traffic at top quality and at high speeds.