Ashok Leyland Displays Next-Generation Vehicles at Auto Expo 2014
OREANDA-NEWS. February 12, 2014. Ashok Leyland, flagship of the Hinduja Group, displayed its full range of next-generation Commercial Vehicles (CVs) at the Auto expo in Greater Noida. The company displayed products ranging from 3.5 T to 25T, - DOST, STiLE, Partner, MiTR, BOSS and Captain - all built on modern and contemporary vehicle platforms.
This full-range of Fully Built vehicles sports contemporary design, new-generation platforms and offers best-in-class efficiency, performance and comfort.
Designed and developed basis extensive customer feedback and based on a deep appreciation of their concerns and requirements, these products will offer uncompromising standards of operating economics and performance parameters.
With this new line-up, Ashok Leyland has an entirely new suite of products and is ready to strengthen its domestic market and to grow its international presence. The company is looking to service many new segments and markets with these new products.
On display are a tipper version on the DOST - a less than 2.5 GVW vehicle that offers last-mile connectivity; a completely customised STile - the people carrying MPV; a school-bus version of MiTR - their new LCV bus; PARTNER truck with industry-first curtain slider on either side to improve operational efficiency; a refrigerated variant of BOSS the Intermediate Commercial Vehicle (ICV) that comes with a factory-fitted refrigerated unit and an insulated container and CAPTAIN 2523 Tipper that features an indigenously designed, factory-made cab based on the best principles of ergonomics and styling to deliver superior comfort, optimal performance and a longer life.
LCV vehicles from the joint venture between Ashok Leyland and Nissan and the indigenously developed M&HCV range of vehicles, together, promise to change the dynamics of the commercial vehicle landscape in India.
Mr. Dheeraj Hinduja, Chairman, Ashok Leyland, said, “This is our definitive range of products spanning the entire spectrum of commercial vehicles. Beautifully designed, technologically advanced and built to deliver superior value, these future-ready vehicles represent the best of Ashok Leyland's R&D, engineering and manufacturing capabilities. With our investment cycle behind us and the market set to look-up soon, we are confident we will lead the march to an economically stronger India."
Dr. Sumantran, Vice- Chairman, Ashok Leyland, said "We are now witnessing the results of the investments of Group and the Company over the past few years. The emphasis on expanding product lines, modernising the offerings, adoption of new technologies closely linked to customer needs and offering our Indian customers a new level of experience is now manifest across the Dost, Partner, Boss and Captain. We have also successfully leveraged our joint-venture partners Nissan for the LCVs in this journey. At this show, Ashok Leyland can say we are "future-prepared"."
Speaking at the occasion, Mr. Vinod K. Dasari, Managing Director, Ashok Leyland said: "We are absolutely delighted to present our full-suite of new products across every segment of commercial vehicles. Each vehicle has been meticulously designed, performance-optimised to exacting standards and manufactured using the latest, state-of-the-art processes. The number of variants and customisation options we offer is unmatched and will offer us an unbeatable competitive edge in every segment we compete in. We are extremely buoyant about our new range and very confident that it offers best-in-class performance and efficiency standards. This is indeed the new face of Ashok Leyland."
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