OREANDA-NEWS. February 10, 2014. Moscow – Tele2, an alternative mobile operator, has summed up results of a tender for providing services in integrated communications on the Internet and in social media. The Social Networks agency was chosen as a new partner of Tele2.

The agency’s main task was to provide a 24-hour support and service to Tele2 subscribers on the Internet. Under agreement, the contractor will contribute to supporting a high level of Tele2 subscribers’ satisfaction. This parameter has become one of key indicators to gauge the efficiency of new contractor’s work along with such criteria as speed in information delivery and accuracy of facts while responding to their queries.

Apart from customer service on the Internet, the Social Networks agency will be involved in covering Tele2 activities in social networks, monitoring discussions in blogs and media forums, it will also draw up analytical reports and provide consultation in Internet marketing.

Roman Volodin, Tele2 Russia Chief Commercial Officer:
“European level of customer service as well as cost-efficient prices have always been a hallmark of Tele2. Our subscribers’ wish to recommend Tele2 to our friends and colleagues depends on whether our services are easy to use. Over many years Tele2 has outperformed other market players in Net Promoter Score (50.2% over 3Q13). To further support a high level of the clients’ satisfaction, we are improving and developing principles of our work with clients in all contact points.”

Denis Terekhov, Social Networks agency Managing Partner:
“Tele2 has a wide experience in managing social media communications. Some cases are considered as classics of Internet marketing. The more challenging the task is, the more interesting it is to set to work. I hope that our expertise and know how will help Tele2 secure its status as that of most open and progressive companies in Russia.”