OREANDA-NEWS. December 13, 2013. Center-invest Bank’s Board of Directors has approved the bank’s development strategy for 2014-2017.

The new strategy, entitled “The Global Competitiveness of Center-invest Bank’s Customers”, anticipates a twofold increase in the bank’s main performance indicators during the four years.

This will be achieved thanks to the localisation of best international practice and the production of globally competitive goods. The new strategy will be implemented on the basis of a sustainable banking business model, requiring a commitment to environmental and social responsibility and effective management of regional risks, underpinned by modern technologies.
Center-invest Bank achieved the objectives of its 2011-2015 strategy “The Post-Crisis Development of Southern Russia” in 2013.

It did so by using southern Russia’s competitive advantages to help the region rapidly adapt to change, during a challenging time of jagged economic recovery in different countries, regions and industries. The bank’s work has contributed to southern Russia’s dynamic economic growth and the region’s increased role in the economy of the Russian Federation.

“Center-invest Bank has been successfully implementing a sustainable banking business model for many years,” said Dr Vysokov, President and Chairman of the Board of Directors of Center-invest Bank. “This model, based on long-term profitability, has proven viable and effective in different economic conditions. Given the successful implementation of the bank’s previous strategies and the experience gained, we are confident about our approach. We are confident that we will successfully implement the bank’s new development strategy for 2014-2017 and that we can respond to global challenges with modern technologies, products and services. There is no need to fear global shifts; instead, we should change this world for the better.”

Center-invest Bank intends to increase its profits threefold by the end of 2017, to RUB3.95bn, and to more than double its capital. The loan portfolio will exceed RUB100bn, without increasing loan interest rates.

In its new strategy, Center-invest Bank puts forward its own solutions to all the economic and political challenges.

At a time of multifaceted volatility on global markets and stagnation of the national economy, Center-invest Bank will strengthen its positions in the region and use the advantages conferred by southern Russia’s economic diversity and entrepreneurial potential.

In the next few years, the bank will continue to provide finance to enable SMEs in southern Russia to modernise. It will also continue its special programmes: “Start-up!”, “Youth Business Russia”, “Business Loans for Women” and “Enterprise for All”.

The bank will continue to provide and develop energy efficiency loan products for industry, the housing and communal services sector and retail customers.

The bank will help agribusiness in southern Russia to modernise, to increase the degree of processing of agricultural produce and create value chains.

The bank will continue to provide services to educational institutions and to participate actively in social and educational projects and programmes.

The bank will offer sustainable products to help its retail customers improve their standards of living. It will expand its plastic card services and develop investment products for retail customers.

The bank will further develop its operational system on the basis of its co-innovation partnership with SAP AG and best practice in risk management and internal control.

In its human resources policy, the bank will remain focused on nurturing its staff and creating a transparent system of staff responsibilities and career development.