OREANDA-NEWS. UPS (NYSE:UPS) today announced the new UPS Mobile App for Amazon's Kindle Fire tablets, giving customers another way to quickly and easily manage their holiday packages. UPS expects more than 78 million online package tracking requests on Tuesday, Dec. 17 - UPS's anticipated 2013 Peak Tracking Day. This year, more of these requests than ever will come through mobile technologies, with over four million downloads to-date of UPS's smart phone and tablet Apps.
The importance of digital and package tracking technologies for the retail and shipping industries was underscored in the findings of the 2013 UPS Pulse of the Online Shopper studyTM. Findings indicated that nearly 7 out of 10 online shoppers cited online access as their preferred method of access to retailers and 97 percent reported that they see the value of package tracking services.
"We continue to see growth in the e-commerce market," said Alan Gershenhorn, chief sales, marketing and strategy officer for UPS. "Residential deliveries account for more than 40 percent of our total U.S. volume. There is growing consumer demand for both online shopping platforms and technologies like the new Amazon Kindle Fire UPS App, which we have designed to provide our customers with added accessibility, whether they are looking for the nearest The UPS Store or checking to be sure a much-anticipated holiday gift arrives in time."
The new UPS App for Amazon's Kindle Fire family allows customers to track and ship their packages, find nearby The UPS Store locations and manage shipments through UPS My Choice, which enables consumers to reroute and reschedule their shipments for more convenient delivery.