OREANDA-NEWS. Ingosstrakh Insurance Company launches a new financial instrument - Ingosstrakh card - on the market. The card can be taken out in Moscow offices of the company, when executing a comprehensive and collision car policy, property insurance or optional medical insurance.

Ingosstrakh card is also a means of access to insurer's services and own bank card, suitable for credit limit establishment. In addition, the card allows using products, bonuses and privileges provided by Soyuz Bank, Ingosstrakh Insurance Company's subsidiary, as well as other INGO Group companies: Bud Zdorov polyclinic network, Ingosstrakh-Life and Ingosstrakh-Investitsii companies.

Cards are divided into 3 categories: Standard, Gold and Platinum. For each of the categories there is a special set of privileges: discounts on insurance, investment and medical products and individual services. The card is issued, when buying a policy, and enables its holder to pay the insurance policy using overdraft.

According Vadim Yurko, head of Marketing Department of Ingosstrakh Insurance Company, the unique product has already evoked interest among customers: “Trying to interest the customer and enhance the service quality, financial market shows a tendency to offering increasingly more integrated programs. Ingosstrakh card is an opportunity to gain customer loyalty by offering full range of high-quality services and products of Ingosstrakh Insurance Company, its subsidiaries, and INGO Group.”

On the one hand, each person strives to protect what is dear to them; on the other hand, insurance protection is not always a cheap one. Especially when policy has expired and you don't have spare money. You will no longer have to choose between travel to the sea and car insurance. It's no coincidence that the slogan of the project is 'When it's truly dear to you': you can buy the policy on credit and protect what is really dear to you by using Ingosstrakh card.

The plans to expand the project to the federal level will be considered in 2014 according to results of the pilot project in Moscow and Moskovskaya region.