OREANDA-NEWS. Tata Consultancy Services (BSE: 532540, NSE: TCS), the leading IT services, consulting and business solutions organisation, announced that it has been selected by SAS, Scandinavia's leading airline, to help transform and optimise its IT processes, applications and infrastructure. TCS will implement its proprietary cloud-based solutions to simplify and standardise the SAS IT landscape. The initiative is a part of the SAS “4 Excellence Next Generation” strategy aimed at improving the competitiveness of the SAS Group. Through this partnership, SAS will also tap into TCS's aviation and digital innovation labs to develop solutions addressing the needs of the new digital consumer.

“We are very pleased to enter into a long-term partnership with Tata Consultancy Services, a proven supplier of global expertise in technology and experience in the aviation industry. It is a significant step that will enable SAS to achieve significant goals within the “4 Excellence Next Generation” strategy. TCS has built a strong reputation as a partner that drives simplification and business enablement. This agreement will strengthen our long-term competitiveness and enable new digital solutions to drive growth,” said Hans-PetterAanby, CIO of the SAS Group.

Amit Bajaj, head of North Europe at TCS, said, “TCS is pleased to be selected as a strategic partner in SAS's transformation journey to address the new paradigm in the aviation industry, which is characterised by intense competition and demanding customers who are increasingly going digital.” He added, “Having recently being selected for several transformational engagements such as TDC in Denmark, Posten in Norway, Nokia in Finland and SAS in Sweden and the Nordic region at large, TCS has emerged as a clear partner of choice for Nordic companies looking to reinvent themselves in this new digital age.”

Present in the Nordic region since 1991, TCS has continuously invested in the market locally to deliver consistent results to its customers. TCS's Nordic operations comprise over 5,500 professionals working across Sweden, Finland, Norway, Denmark and Iceland, servicing leading Nordic companies. Its scale of operations has doubled since 2010 in the region, with significant increase in local hiring. TCS had been selected as the Nordic leader in customer satisfaction across various surveys for the fourth consecutive year.

“TCS is one of the rare companies that have been able to manage an excellent rate of growth, while retaining its customer satisfaction levels at the highest levels. Their ability to perform consistently has led to customers rating them at the highest level in the Industry in the Nordic region and across Europe. It hence comes as no surprise that many Nordic firms are selecting them as a partner to drive their crucial transformation initiatives,” said Jef Loos, head of sourcing - Europe, at Whitelane Research.