OREANDA-NEWS. September 04, 2013. The rapid development of internet technology has greatly promoted the networking of financial services within the banking industry. Commercial banks are proactively greeting both the opportunities and challenges brought by internet finance.

Based on an in-depth study of its personal loan service networking, Agricultural Bank of China Limited (ABC) has successfully developed a personal online loan platform system, which launched officially on recently.

The system provides over forty services to personal and co-operative enterpries 7*24 hours services include online applications, pre-approvals and progress reports, loan consulation.
The system, boasts an advanced framework design, integrating procedure, information and management. Using the concept of parametric design, the system enables prompt changes of product rules and business procedures. Using intuitive decision-making instruments, it can automatically filter customer loans and other information in real-time.

Attaching great importance to customer experience, the system fully adopts information sharing and a data dictionary, making the loan process considerably more convenient. Customers can download document lists and inquire about loan progress while enjoying other user-friendly features. By increasing the flexibility of loan processing, the system also connects managers with their businesses. This increases work efficiency by removing restrictions on locations, time, online work and single transactions.

ABC’s personal online loan system has comprehensively expanded online marketing and service channels for personal loans. It supports various business modes and can meet customer demands. Closely following the development of internet finance, the System can effectively promote the transformation of ABC’s personal loan business while improving its service. It is a milestone in ABC’s personal loan division as well as in the development of the entire online banking industry.