Lenta Actively Cooperates with Local Producers
OREANDA-NEWS. "Lenta"actively cooperates with local producers. You can buy products made in Krasnodar, Bashkortostan, Omsk and other regions from the shelves of "Lenta"chain stores located in various cities of the country.
The company’s commercial department seeks to ensure that local products are available on the shelves before opening just another store.
In June 2013, meetings were held with heads of supplying companies in Ulyanovsk and Armavir, with subsequent signing supply contracts regarding local products for "Lenta"hypermarkets.
In Ulyanovsk, "Lenta" offers products made by JSC "Molvest", LLC "Simbirskaya dairy company", JSC "Alev" GUSP "Teplichny", Individual entrepreneur Molofeev, Ulyanovsk meat-processing plant, Dimitrogorsky meat-processing plant, Ulyanovsk bread-baking complex, ZAO "Globus - Confectioner", etc.
Armavir hypermarket treats buyers with local products from "Metropolis" Company, "Armavir bread-baking plant", "Kubarus-milk", "Novokubansky bakery", etc. For example, "Metropolis"Company that produces confectionery products has been cooperating with "Lenta"from 2009. Both parties are quite satisfied with the cooperation.
In July, "Lenta" representatives met with suppliers and manufacturers of Tomsk and Sverdlovsk regions. Hypermarkets will be opened in these regions in the autumn of 2013.
Local manufacturers’ products are marked with a special price tag, so the buyer can easily locate them on the shelves.
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