OREANDA-NEWS. Aviva has today introduced the option to add an on-going adviser charge to its new and existing investment bond contracts, providing advisers with the functionality to easily reflect on-going advice they provide to their bond customers.

Adviser charging is already available across a range of Aviva products including pensions, annuities and retirement plans and is based on three simple pillars - clarity for customers, simplicity for advisers and value for money. Advisers can choose from initial and on-going adviser charges on a regular, single or transfer basis. This full functionality has now been extended to include all new bond applications via the Aviva Select Investment bond and to a range of existing bonds.

There are several flexible fee options so advisers can choose from a fixed charge or a percentage of the initial premium. All charges will be displayed clearly on Aviva quotes which will help ensure customers fully understand what they are paying.

Tim Orton, Product Director for Aviva Pensions & Investments, says: “On-going adviser charging is already available and very popular on many of our products, so introducing it on our investment bonds was a critical development for us. It also demonstrates our continued commitment to supporting advisers in their transition to a fee based, post-RDR environment.

“In an attempt to make it as open and transparent as possible, there is a range of fee options, so advisers can choose an option best suited to both them and their client and gives them control over their own charging structure.

“Later this year, advisers will also be able to quote and apply online for new business applications which will include an on-going adviser charge.”