CREDIT AGRICOLE BANK Received Highest Scores in GfK Survey
OREANDA-NEWS. May 22, 2013. CREDIT AGRICOLE BANK received the highest scores among Ukrainian banks in GfK survey on readiness to recommend a bank carried out among agricultural companies.
Recommendation score made 52% (the share of customers ready to recommend the bank minus the share of customers not ready to recommend the bank).
Main factors that contributed to high level of readiness to recommend CREDIT AGRICOLE BANK among the customers are:
high level of services
polite and competent personnel
promptness of service provision
flexibility and loyalty of the bank
loans and acceptable lending terms, etc.
What is more, CREDIT AGRICOLE BANK is among three banks with the highest customer satisfaction level, having got a grade of 8,9 out of possible 10.
At the end of 2012 GfK Company was conducting an independent market survey among legal entities that represent agricultural business. The subject of the survey: the level of customer satisfaction with the quality of services rendered by the banks of Ukraine and the level of recommendation of the bank to one’s partners.
During its survey GfK Company, using telephone inquiries, polled 1 167 agricultural companies present in all the regions of Ukraine. Only company officials involved in the process of selecting a bank for cooperation participated in the survey.
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