Cathay Pacific First Class Promotion Features Six World-Class Wines
OREANDA-NEWS. May 14, 2013. Cathay Pacific Airways announced the latest promotion to enhance its award-winning inflight wine selection – the introduction of six world-class wines from Saint-Emilion, Bordeaux, France to the First Class wine list.
Following the success of the 1855 Bordeaux Classification wine promotion, launched last May, the airline has continued to search for premium Bordeaux wines to delight the discerning palates of its premium passengers. Passengers in First Class now have the chance to appreciate half-a-dozen carefully selected top-quality wines from Saint-Emilion in addition to the regular First Class wine selection.
The latest round of wine selection features six premium wines from Saint-Emilion, each being selected to show a different aspect of the important terroir of the area. The collection includes prestige wines from up-and-coming Grand Cru producers to the renowned Premier Grand Cru Classe. Representing different ranks of the appellation, these excellent wines are all well-suited to enjoy inflight.
The following six premium wines from Saint-Emilion will be served to various destinations across the airline’s network and rotated regularly for a year:
Chateau Figeac, Saint-Emilion Premier Grand Cru Classe 2007
Chateau Canon-la-Gaffeliere, Saint-Emilion Grand Cru Classe 2007
Chateau Dassault, Saint-Emilion Grand Cru Classe 2004
Chateau Fonplegade, Saint-Emilion Grand Cru Classe 2008
Chateau La Couspaude, Saint-Emilion Grand Cru Classe 2009
Chateau Haut Brisson La Reserve, Saint-Emilion Grand Cru 2009
Cathay Pacific General Manager Inflight Services James Ginns said: “At Cathay Pacific we strive to offer our passengers the best possible selection of food and beverages as part of our overall inflight experience. In addition to our regular award-winning selection, our catering team from time to time selects promotional wines for our premium passengers, offering them the chance to taste wines of special styles or from wine-producing areas they might not have tried before.”
Cathay Pacific currently carries around 100 different wines to go with its wide variety of inflight cuisine and suit the differing tastes of passengers from around the world. The current selection includes wines from France, Italy, South Africa, Australia, the United States and New Zealand. In 2012 the airline served around 1.5 million bottles of wine and champagne on its flights.
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