OREANDA-NEWS. April 17, 2013. PETRONAS announced the appointment of Lewis Hamilton as the global brand ambassador for PETRONAS SYNTIUM, its range of premium automotive lubricant products.
 
The appointment comes on the back of the Briton’s move to join the MERCEDES AMG PETRONAS Formula One Team from the 2013 Formula One season.
 
As brand ambassador, Mr. Hamilton will be the face of the company’s range of PETRONAS SYNTIUM products. He will also participate in a number of PETRONAS’ global marketing, communication and promotional programmes and activities.
 
With a growing global presence in key markets across Asia Pacific and Europe, the PETRONAS SYNTIUM range of products boasts fully synthetic multi-grade engine oils specifically engineered to exceed international standards, including ILSAC GF-4 and the API SM, meant for current and future generations of high performance engines. PETRONAS SYNTIUM has been exclusively formulated with premium synthetic base fluids and additives to maximise performance and minimise engine wear and tear.
 
Currently used to power the MERCEDES AMG PETRONAS Formula One cars and backed by extensive field, racetrack and testing experience, the PETRONAS SYNTIUM range has been developed with Formula One expertise to deliver the ultimate performance lubricants that provide exceptional engine power and fuel economy benefits while ensuring excellent engine protection even under the most extreme and demanding operating conditions.
 
First introduced in 1997, the PETRONAS SYNTIUM range is today recognised, approved and accredited by major automotive manufacturers, including Mercedes-Benz. It is produced and marketed globally by the company’s lubricants arm, PETRONAS Lubricants International.