OREANDA-NEWS. Lenovo announced its new ThinkPad, with design enhancements inspired by the results of an extensive global research project. The ThinkPad T431s is the thinnest T series ever featuring a sleek, innovative trackpad, enhanced keyboard and refined aesthetics.

“We obsess over the pursuit of perfection – as evidenced by more than 20 years of Lenovo ThinkPad design and engineering accolades. However, perfection cannot be achieved without a key ingredient:  customer insight,” said Dilip Bhatia, vice president and general manager, ThinkPad Business Unit. “The ThinkPad T431s is the first device featuring Lenovo’s new design, which represents a comprehensive examination of user experience and input.”

Extending beyond traditional customer interaction, Lenovo conducted extensive research with NetGen, non-ThinkPad users and ThinkPad loyalists around the world, to gather detailed feedback on ThinkPad design. Over nine months and in multiple countries, researchers spent thousands of hours shadowing users in their homes, workplaces and remote locations, observing user behavior and asking questions. The results of this extensive research have directly contributed to the new refined design, which include technological enhancements and innovative upgrades including a new trackpad with click functionality and an incredibly thin display bezel.