OREANDA-NEWS. The Moscow School of Management SKOLKOVO is glad to announce that Anna Kharnas has been appointed Corporate Communications Director at the SKOLKOVO business school. Anna will be responsible for the brand strategy development and implementation, corporate and marketing communications and will supervise the press office’s activity.

Since its foundation the SKOLKOVO business school have paid a lot of attention to the dialogue with the public, the mass media, Russian and international partners, state and public institutions and graduates.

Valentin Zavadnikov, Vice-President of the Moscow School of Management SKOLKOVO, comments, “The SKOLKOVO business school is now transforming in an attraction centre for the entrepreneurial community, a platform for the dialogue between the private business and the state. The range of our educational and research products is broadening, the international alumni community is growing and starts to play a significant role in development of the business environment in Russia and beyond. Building an efficient system of corporate communications on the current stage is a critically important task for the business school. I am sure that Anna’s experience gathered in private as well as in state structures will enable to support the business school’s successful development”.

The key tasks for the Corporate Communications Department are positioning and promotion of the business school’s educational programmes and research centres, implementation of the marketing and digital strategy, interaction with the SKOLKOVO business school’s key partners.

“The SKOLKOVO business school is a unique project that from the very beginning has attracted attention due to its scale, outstanding creative approach and the important social role. I am glad to become a part of a professional team of like-minded people, with whom we are going to implement new ambitious projects in the sphere of business education and entrepreneurship development in Russia”, comments Anna.

Anna Kharnas has more than 15-year working experience in the sphere of corporate communications. Prior to joining the Moscow School of Management SKOLKOVO she headed the Functional unit for brand, educational and youth programmes at the Organizing Committee for the Sochi 2014 Olympic & Paralympic Games and supervised the Organizing Committee’s marketing communications and official publications issue. Earlier Anna has headed corporate communications at Troika Dialog, where she was responsible for external and internal relations’ strategy in Moscow, Kiev, Kazakhstan and other Troika Dialog’s regional offices. In 2007 the press office of Troika Dialog won the All-Russian contest “Best PROmotion of financial structures” in the nomination “managing company, best represented in the mass media”. In 2008 Anna received a professional award of financial market as the best PR Director.