OREANDA-NEWS. Lithuanian dairy “Vilkyskiu pienine” won two awards in the competition programme of the International Food Industry Exhibition ProdExpo 2013 held in Moscow. Melted cheese with blue mould and sun-dried tomatoes “Memel Blue” won the gold medal in the “Best Product of the Year” category.

The “Innovative Product” prize was awarded to melted cheese with blue mould and “Bruschetta” spices “Memel Blue”.

“This international recognition of our products again confirms that orientation and investment in product quality, exceptionality and attractive presentation is the right direction. I consider that these awards presented in Moscow will open up new opportunities for us in the giant Russian market,” claims Gintaras Bertasius, Director General of “Vilkyskiu pienine”.

According to him, these awards are not as important as the fact that today quality matters not only to food industry professionals, but also to an increasing number of consumers in both Lithuania and neighbouring countries that import the products of the dairy.

The jury of ProdExpo 2013 evaluated food products presented in the “Best Product” category according to the criteria of quality, appearance and package.

Originality, competitive advantage in the market and advancement of production technologies were among the criteria when selecting the innovative product.

Over 2200 food industry representatives from more than 50 countries participated in the ProdExpo 2013 exhibition. This year the exhibition was organised for the twentieth time.