OREANDA-NEWS. July 23, 2012. Walmart today announced the results of the “Walmart Class of 2012 Back-to-School Survey,” which revealed that 76 percent of moms with children in kindergarten to 12th grade consider back-to-school a time for a fresh start over Jan. 11 – in fact, nine out of ten moms make back-to-school “resolutions” in preparation for the year ahead.2 With 78 percent of moms planning to get organized3 this new school year, Walmart today launched classrooms.walmart.com, an online compilation of thousands of classroom supply lists representing schools in all 50 states plus Washington, D.C., making it easier for moms to get their back-to-school supplies online and in Walmart stores.

Classrooms by Walmart, the latest innovation to come from @WalmartLabs, enables moms to find their students’ classroom supply lists and purchase the items on Walmart.com or at their local Walmart store. Walmart is the first major retailer to digitize thousands of school supply lists from across the country with additional lists to be added daily throughout the summer. Local school supply lists will also be available in Walmart stores.

“For the moms who shop our stores, back-to-school isn’t just about checking items off their lists. It’s about a fresh start, changing routines and getting children ready with products that match their personalities and budgets,” said Duncan Mac Naughton, chief merchandising officer, Walmart U.S. “We’re committed to setting our customers up for success this back-to-school season by sticking to our plan – offering everyday low prices and the broadest assortment of the right merchandise their families need.”