OREANDA-NEWS. July 12, 2012. Recently, Chery has released its latest export data, announcing it exported 20,012 units in June, up 20.7 percent year on year. This is the second time it exported over 20,000 units in a month after exporting 20,093 units in May, creating a new record in which a Chinese independent automaker exported over 20,000 units for two months in a row. Chery had exported a total of 91,605 units in first half year, and is expected to achieve the goal of exporting 170,000 units in advance this year.

Amid the instability of overseas markets, in addition to accelerating localized manufacturing base construction, intensifying sales service network construction and improving service support level and capability, Chery has also been paying close attention to the adaptive development of products and the constant optimization of its export structure and launching more competitive models, thus further consolidating its foundation for overseas development. According to industry insiders, as China’s leading independent automaker, Chery has been actively developing overseas markets, integrating superior global resources and constantly increasing its comprehensive strength, thus creating a new situation of exporting 20,000 units a month and setting a new mark to other Chinese independent passenger vehicle makers.

The overseas development of Chinese automobiles has been in an initial stage, and Chery has undoubtedly propelled the globalization of Chinese automobiles. Since entering the “new decade” for overseas development in 2012, Chery has constantly driven up its overseas sales by a series of business measures suiting its development to meet the actual demands of overseas consumers, thus forming a complete “overseas market network” and producing positive and benign effects on brand image. “Exporting over 20,000 units a month” is of great importance to both Chery and Chinese auto brands. It marks a relatively stable overseas market scale of Chery, which is exactly the most important foundation of Chinese auto brands to establish and build international brand images.