Perekrestok Supports Homeless Animals
OREANDA-NEWS. April 23, 2012. X5 Retail Group N.V. (further, “X5” and/or the “Company”), Russia's largest retailer in terms of revenue (LSE ticker symbol: FIVE), has launched a unique partnership between the Perekrestok supermarket chain and the not-for-profit organization Zoopitomnik Gor & Co, which operates shelters for homeless animals, reported the press-centre of X5.
As part of the sponsorship agreement, some Moscow Perekrestok supermarkets have begun to donate products that no longer look acceptable for sale, as well as scraps from the Company's in-store meat departments. The products are put into containers installed in low-temperature (-18°C) freezers. After the products have been thoroughly inspected by veterinarians, and once approved, are taken to the shelters by volunteers.
Mikhail Susov, Director for Corporate Relations for the X5 Retail Group, commented:
"I want to sincerely thank the volunteers and shelter employees who devote significant time and energy to helping homeless animals. Our company is proud to contribute to this program."
Tatyana Pavlova, General Director of Zoopitomnik, commented:
"The project's volunteers sought help and support not only from individuals, but also from major organizations. The cooperation with Perekrestok enables us to adequately feed the dogs and helps free up some of the funds previously allocated towards food to purchase pharmaceuticals, bedding and construction and heating materials."
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