OREANDA-NEWS. April 18, 2012. Starting from April 2012, mobile phone owners are able to use new simplified version of Rosbank’s website, reported the press-centre of Rosbank.

The main priority of mobile version is a high speed of loading web pages and simplified navigation. The customer can easily find the nearest Rosbank’s outlet or ATM by address or metro station. The system automatically indentifies the region where the website’s visitor stays in. That helps to speed up the search as the user of mobile site sees the information relevant for the region. The user has an opportunity to quickly find the hotline phone number on the website, including the one for card holders and call it at one click. 

“Development and implementation of corporate mobile sites became an urgent matter for all companies in the world. Only for the past year we have indicated ten times growth of visits to Rosbank’s website made from mobile devices. That audience is now able to use all advantages of mobile version of our website”, said Pavel Nefedov, Director on corporate communications and advertising at Rosbank.

90% of mobile users are retail clients. That was taken into account while developing the mobile site – it has topical information for the clients: special offers, description of retail products, exchange rates, bank details. Besides, the model of device and browser are identified automatically. For example, the layout was specially adapted for the popular Opera mini browser.