OREANDA-NEWS. March 26, 2012. SUN InBev regularly becomes the partner and the sponsor of major public, government, and cultural events. Thus, in 2012, the company has already become the partner of three different but equally significant events: XXII Charitable Ball of Journalists, Mercury-Club session, and the anniversary of VSK insurance company, reported the press-centre of SUN InBev.

Mercury-Club is the center of business meetings of heads of commercial and industrial chambers, representatives of business, legislative and executive authorities, and science. On January 13th, the club session about results of 2011 in the World Trade Center was headed by the chairman of the club board, well known politician and academic of the Russian Academy of Sciences Eugeny Primakov. More than 500 eminent participants and visitors of the club could take pleasure in fine taste of BUD beer which deservedly got appreciation of all participants. A slide show devoted to the legendary brand was also presented to visitors.

In the beginning of February, SUN InBev products were presented at 20-year-old anniversary of VSK insurance company in the Crocus City Hall visited by more than 7000 persons. Visitors with pleasure tasted four SUN InBev brands: BUD, Siberian Crown. Nonalcoholic, Leffe, and 2011 novelty – Lowenbrau Dunkel. Bottled beer became one of the most popular drinks at the event, and VIP visitors deservedly enjoyed the taste of Leffe draught beer.

On February 22nd, the company was the partner of XXII charitable Ball of the Union of Journalists held in the World Trade Center. This is an important event for the Russian journalistic community with more than a thousand representatives from 80 regions of Russia. SUN InBev was presented by Andrey Gubka, CEE Vice-President Legal&Corporate Affairs, who handed over memorable gifts to the winners of “The Golden Eye of Russia” nomination after his congratulatory speech. This is the award of the Union of Journalists and Guild of Professional Photographers of the Russian media for the best domestic and foreign photographers for unique art photos.

BUD beer presented at the event was unanimously recognized as a remarkable addition to the party. Rousing video clip on the big plasma panel of WTC and promo-girls became a vivid ornament of the event.

The best brands of SUN InBev beer are always a great addition to any event, allowing visitors to estimate a unique taste and subsequently to become fans of the company brands.