UNIQLO Launches Recovery Project in Japan's Tohoku Region
OREANDA-NEWS. February 28, 2012. UNIQLO today announces the launch of its next phase of assistance to the revitalization of communities in the Tohoku Region that were most affected by the Great East Japan Earthquake that struck on March 11, 2011. Under this project, known as the UNIQLO Recovery Assistance Project, the company will partner with five NGOs for three years and open new stores in the hardest-hit communities.
Fast Retailing Group companies led by UNIQLO have been actively working with affected local communities since soon after the disaster struck, donating funds and relief supplies, as well as sending volunteer staff to distribute clothes to people in need. Working directly with these communities over the last year has given UNIQLO a clear understanding of their immediate needs and hopes for the future. The UNIQLO Recovery Assistance Project was shaped by this experience. Through this project, UNIQLO aims to provide long-term support to communities in need and make a contribution to revitalizing Japan.
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