OREANDA-NEWS. February 03, 2012. Under the theme "Innovation and Transformation", People's Daily (http://www.people.com.cn/) hosted the "Sixth Annual Award Ceremony on People's Award for Social Responsibility" in Beijing on January 9. ICBC received the "2011 Award for Corporate Social Responsibility", the fourth consecutive year that ICBC has been conferred with such an honorб reported the press-centre of ICBC.

Under the basic principles recognized by the academic circle, this year's award program underscored "Innovation and Transformation" from the perspectives of innovative corporate social responsibility initiatives and corporate transformation and upgrade. The winners were measured in a systematic and scientific manner by various metrics: corporate innovation, transformation and upgrade, environmental protection, social charity, protection of interests and rights, and social harmony. ICBC won praise and support from the judging panel and netizens and finally took the award.

Since going public, ICBC has placed high concern on social progress and committed to socially responsible while creating excellent return to shareholders and offering best-quality services to customers. ICBC embraces social responsibility agenda in its development strategy and business process restructuring in a move to reaffirm own special social responsibility program, an effective program that helps ICBC increase core competence, build brand and reputation. Wining the award for the fourth successive year demonstrates the public recognition on ICBC's years of initiatives in addressing people's well-being, contribution to the society, and the efforts to push economic restructuring and upgrade.