Two more Editions Added to Skolkovo Line
OREANDA-NEWS. November 3, 2011. Two more editions were added to the SKOLKOVO line. Gavin Kennedi "Kennedy on Negotiation" is a fascinating, intelligible and reliable guide through best works on the art of negotiations. Another specialty is Alexander Osterwalder, Yves Pigneur "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers".
Gavin Kennedy critically analyses the most popular negotiation practices, helping readers to take on board the most efficient ones. Helen Edwards, SKOLKOVO Library project manager, comments: "Kennedy also understands the gamut of emotions people feel during negotiations. By becoming aware of the common mistakes and emotional reactions which weaken negotiating power, the chance of a successful outcome is greatly increased".
The "Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers" book offers an original concept of analysis, creation and perfection of business-models, which the largest world companies use. The authors propose a simple and understandable way of visual presentation of the basic elements that reveal logics of the chosen manner to gain profit. "It provides a comprehensive toolkit which readers can use within their own businesses to generate new business strategies. Packed with contributions from 45 countries, it breaks down the complex process of understanding how some of today's most successful businesses really work ", - says Helen Edwards.
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