OREANDA-NEWS. October 10, 2011. The draft of the corporate brochure of IC ROSNO won a third place in the nomination "Communicative Design" at the Moscow International Advertising Festival Red Apple 2011, reported the press-centre of ROSNO.  

The untrivial design of the corporate brochure reflects ROSNO’s customer focus strategy. This message is quite visible thanks to the unusual structure of this "centripetal" booklet. Its sections include general information about ROSNO and Allianz, describe the company’s strengths, tell about the management of ROSNO Group, its business development story, types of insurance and their peculiarities.

"ROSNO is always open to the latest trends and innovations; we are actively developing various online services, using the newest web technologies. We are not afraid of audacious and unpresumable solutions. And even for those of our clients who still prefer paper carriers, we are willing to present our corporate information in an interesting and nicely manner. The fact that our brochure has been fully appreciated by the advertising professionals shows that we’ve chosen the right path and achieved our goal", notes Mr. Artashes Sivkov, Deputy CEO and Member of the Board of OJSC IC ROSNO.

The festival was held in the conference centre Swissotel Krasnyje Kholmy. It consisted of two parts — festival of interactive advertising Red Apple MIXX and 21st Moscow International Festival of Advertising and Marketing Red Apple.