OREANDA-NEWS. April 15, 2011. Fujitsu today announced that its new Raku-Raku Basic 3 mobile phone will be available in Japan starting April 22, 2011, from NTT DOCOMO, Inc.

The new Raku-Raku (meaning "easy-to-use" in Japanese) Basic 3 features a special instructions button that, with a single push, connects customers to a dedicated telephone support center. The phone center can be accessed free-of-charge with expert support staff guiding the user through the mobile phone's operating procedures and other features.

Other features include a notification service which alerts the user's family members of the mobile phone's usage status, a voice delivery service for users who have difficulty writing e-mails using the keypad, and Smart Camera, which makes it possible for anybody to take beautiful photographs. Such improvements in basic functionality help enhance the Raku-Raku Phone even further in terms of user-friendliness.
Background

Since its debut with the F671i in September 2001, the Raku-Raku Phone series has been a major hit, selling over 19.3 million units as of March 2011. While it remains popular, especially with senior citizens, to provide even more high-quality services to individual users, NTT DOCOMO established dedicated phone centers in nine locations across Japan in September 2010, aimed at assisting Raku-Raku Phone users. Raku-Raku Basic 3 is equipped with a special instructions button that connects users to one of these phone centers. Even without knowing how to operate the mobile phone, users can directly connect to an expert support staff member and receive easy-to-understand instructions.

As well, the mobile phone incorporates a notification support feature(1) that automatically informs up to five designated people on the mobile phone's usage status, including information on the number of times the mobile phone has been opened and closed, the remaining battery power, as well as the distance travelled by the user. As a result, family members living afar can keep up-to-date on the status of their loved ones without worry. The Raku-Raku Phone Basic 3 also features a voice delivery service(2), which allows users to record an audio message for a recipient and send it as a voice message. These voice messages can be listened to by recipients at their convenience. As well, the sender can confirm that the message has been accessed. The feature is convenient and reassuring even for users who have difficulty using e-mail.

The Raku-Raku Phone Basic 3 is available in three colors: Gold, Navy, and Pink.