OREANDA-NEWS. April 11, 2011. Panasonic Corporation, the Official Worldwide Olympic Partner in the Audio and Visual Equipment category for the London 2012 Olympic Games, today announced that Panasonic's DVCPRO HD will be the official recording format for capturing the London 2012 Olympic Games. Olympic Broadcasting Services London (OBSL), the Host Broadcaster will also use the P2 HD series with solid-state memory cards for video recording equipment including P2HD Camcorder AJ-HPX3100 and P2 Portable Recorder AG-HPD24 to support the broadcast of the London 2012 Olympic Games.

The London 2012 Olympic Games will be the tenth Olympic Games where Panasonic's digital technologies will be used as the official recording format since the Barcelona 1992 Olympic Games. The official international video will be produced and distributed from the International Broadcast Centre(IBC) in London Olympic Park, in 1080/50i High-Definition (HD) format, during the full 19 days of sporting competition for over 640 sessions, across more than 300 events in 26 sports on show during the London 2012 Olympic Games and expected to deliver the spectacular images of the world's biggest sporting event to the billions of TV viewers around the globe.

"We are proud that Panasonic has been contributing to the broadcasting of the Olympic Games with HD technology and latest broadcast equipment including P2HD series, as we have been doing so since Barcelona 1992," said Kunihiko Miyagi, Director of Professional AV Business Unit, Digital Imaging Business Group, in Panasonic Corporation's AVC Networks Company. "During London 2012 Olympic Games, we will support OBSL to broadcast more exciting image to the viewers by bringing P2HD file based workflow with fast and efficient IT technologies such as wireless, new Proxy and USB3.0. We would like to make them work at the very tough and difficult conditions of the Olympic Games. We also hope OBSL will test our latest professional format AVC-Intra 100 based on the latest H.264 technology that will realizes a better quality image recorded and broadcasted to the homes in the future."

"We are confident that the London 2012 Olympic Games will become one of the most popular Games ever," said Manolo Romero, OBSL's CEO. "London 2012 will be another Olympic Games where we produce the international signal in High Definition and bring the Games to life for the viewers around the world. Also, we value our long-term partnership with Panasonic because of their experience, evolving technologies that they promise to deliver, and for supporting us to achieve our success."

For the viewers at homes, Panasonic's advanced HD imaging technologies will also provide the ideal viewing environment to share the excitement of the London 2012 Olympic Games in High Definition through the company's flat panel VIERA HDTVs, Home Theater Systems and DIGA Blu-ray Disc recorders.