OREANDA-NEWS. March 24, 2011. American Honda Motor Co., Inc., has established a special website to channel donations to the American Red Cross from customers, suppliers and others interested in supporting the Japan disaster recovery effort through the Red Cross. Originally established to accept donations from Honda and Acura automobile dealers, and Honda motorcycle and power equipment dealers, Honda has opened the site to the public who may wish to donate at: http://american.redcross.org/hondaacura-emp

"We are making this special website available for contributions based on the outpouring of support and messages of sympathy and concern we have received from so many friends of Honda," said Stephan Morikawa, Assistant Vice President of Corporate Community Relations at American Honda. "We are humbled and deeply appreciative of the concern shown for our Japanese associates, their families, and all those affected by the March 11 earthquake and tsunami."

Last week Honda Motor Co., Ltd., in Japan announced that it will provide USD 3.7 million toward the relief and recovery effort, along with 1,000 generators. The Honda family of companies in North America has announced that it will match its associates' personal donations to the Red Cross relief and recovery effort on a dollar-for-dollar-basis.

Honda has been in close communication with the Red Cross regarding its need for material and equipment. The company has supported the Red Cross in previous disaster relief efforts through cash, product, and in-kind donations.

The American Red Cross name and emblem are used with its permission, which in no way constitutes an endorsement, express or implied, of any product, service, company, opinion or political position. For more information about the Red Cross, please visit www.redcross.org.