Aeroexpress Launched First Russian Zone for NFC Services
OREANDA-NEWS. November 25, 2010. Aeroexpress Company carrying passengers between the main Moscow airports and the city centre by high-speed trains launches the pilot project for NFC-based ticket sale system testing.
Due to the implementation of this unique project in Russia, the passengers will be able to buy Aeroexpress tickets using NFC mobile phones. The NFC service is introduced as add-on for the current automated Aeroexpress ticket sale and control system.
A special focus group of 45 people will be testing the pilot solution on the Belorussky Railway Station – Sheremetyevo Airport line during three months. The volunteers among regular customers will get Nokia NFC phones with Aeroexpress Mobile application already installed on these devices.
It takes a few seconds to buy a ticket using a NFC phone. The ticket order initialisation is a one-touch procedure – all you need is to put your phone to NFC tag on a smart poster. The Aeroexpress Mobile application is automatically launched and a ticket order is formed in result of interaction between phone and tag. Then the passenger shall approve the purchase and the ticket will be downloaded to the phone. The cost of ticket will be charged to the passenger’s call credit.
Ticket inspectors’ validators and turnstile system ensure the payment control; for this purpose you shall put your NFC phone close to the reading device. You do not have to break your phone conversation to show the ticket because neither application launch nor any other actions are required.
According to Rustam Akiniyazov, Commercial Director of OOO Aeroexpress, “the launch of NFC project is an important step within the framework of general innovative policy of Aeroexpress Company aimed at using cutting-edge technologies in the passenger service. By offering our clients this NFC service we ensure an alternative method of buying and showing tickets and let them enjoy such advantages as ease of use, transaction quickness and cashless payment opportunity.
Aeroexpress cooperates with Processing Technologies, developer of presented NFC service, in ticket sale and control system automation projects. The development of test zone for Aeroexpress-based NFC mobile services is supported by the Infocommunication Union comprising the leading mobile operators.
As one of the most active NFC-equipment market player, Nokia has become a technical partner of the project.
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